Speaking sales, like any sales, has rainmakers and rain barrels. The first take the initiative on their revenue and the second passively accept whatever comes along. What many speakers don’t know is that being a rainmaker is not a secret, and it is also an active state. A speaker who stops doing rainmaker things will revert back to being a rain barrel. In this podcast, we differentiate between the two and tell listeners how to ensure they become – and remain – rainmakers with their speaker sales.